Friday, 18 March 2005

TIAA-Barf

I’m glad to see I’m not the only college professor who is sick and tired of TIAA-CREF’s current advertising campaign. In particular, I’m not entirely convinced that one prof lecturing to a room of 200-plus bored undergraduates (the centerpiece of one of these ads) is “serving the greater good,” or even the individual good of anyone involved in the process. Plus, given most college faculty’s antipathy-to-outright-hostility toward Division I athletics, one suspects TIAA-CREF’s members might question the organization’s expenditure to help pay CBS’s bills for airing the tourney.

Prof. Karlson’s point about the “greater good” being served by such things as comparative advantage and a market-based economy, in addition to doctors and college professors, is also well taken.

In terms of the tournament itself, color me deeply pleased that two of America’s most overrated basketball programs, Syracuse and Kansas, both got spanked by rank outsiders today.